Past Work
Office Reliance
August 2007 - December 2008
Key performance areas:
- Development of corporate identity
- Development of website and online strategy
- Development of product offering and pricing
- Development of brand and brand strategy
- Development of marketing and PR strategy
- Development of sales strategy
- Development of point of sale material
- Development of advertising material
- Copy writing of web content, press releases and company documentation
- Development of company’s strategic partnerships
- Development of business strategies
- Training to sales and marketing subordinates
Portfolio
- Branding was integrated into the look and feel of the building.
- The Office Reliance Launch that was set-up and co-ordinated by myself.
- Presentations and public speaking at networking events.
- Examples of corporate identity, brand development, product development, website development and copy writing can be viewed on the Office Reliance website.
Ripple Promotions
May 2005 - till present
MBA: (management by absence) which means Bev avoids the daily operation and manages it remotely)
- Business administration and management
- Management of promotion staff [A promotion team of 150 promoters and staff of 3]
- Development of sales and marketing strategy.
- Implementation of sales and marketing strategy.
- Financial planning and budgeting for the company.
- Development of company policies.
- Development of corporate identity
- Development of brand and brand strategy.
- Planning and management of consumer promotions in a retail environment.
- Training of promotional staff.
Portfolio
- The Honda CR-V Launch at the George Motor Show was project managed by myself.
- Ripple Promotions managed the promotion efforts for the NUMBER 10:The Movie in the Southern Cape.
- Collaborated with Maru Sponsorship and Marketing by supplying and managing hostesses at the South African Airways Open Golf Championships 2006.
- A complete photo portfolio of promotions is available on request.
My Web