22/09/2008
In Branding, Entrepreneur, Tools & Tips
by Beverley Merriman
I dare say that marketing a small business has never been more challenging.
Innovation, rapid technological development, increasing accessibility to technology and the wide spread adoption thereof have had far reaching consequences for the entrepreneur. It has not only presented small businesses with opportunities (and even advantage) in a global business landscape but also presented the […]
Continue Reading...
28/07/2008
In Entrepreneur, Tools & Tips
by Beverley Merriman
A truly South African network for solo entrepreneurs and freelancers.
Now you can network, collaborate, share experiences, tips, ask questions, get answers and generally improve your business smarts.
If you haven’t joined the Flying Solo network, now is your chance!
Join here!
Continue Reading...
14/07/2008
In Business, Entrepreneur, Tools & Tips
by Beverley Merriman
Tips, tricks, considerations, experience, lessons - call it what you wish, but here is what I know about starting a business.
You must be in love with concept. In actual fact you must be fascinated and completely obsessed with the concept.
Budget is not an issue. Creativity is.
Business branding is important. Spend time on the concept, name, […]
Continue Reading...
02/07/2008
In Reviews, Tools & Tips
by Beverley Merriman
It’s no secret that I work with one of the hottest [and also sexiest] PR agencies in Cape Town. I firmly believe that Mango-OMC has taken the lead in the South African PR industry with the adoption and integration of new technology. Their innovative and creative use of both online and mobile platforms and the […]
Continue Reading...
My Web