06/11/2008
In Business
by Beverley Merriman
It’s a tough world out there - the business climate is both interesting and challenging (steering clear of a long economic breakdown). Ultimately budgets are tight and money is scarce. If you one of those people that are whining and blaming your failure on lack of resources, read right on.
Now more than ever entrepreneurs need […]
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04/11/2008
In Branding, Business
by Beverley Merriman
Just saw the most yummy website!
Big.Words.SCARE.Me, a story engineering agency that will not only help your company find a story but will help your company create magical copy in every shape and form.
It’s different, refreshing, kind of cute, to the point with fantastic messaging. I love it!
It’s definately worth a look…
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30/10/2008
In Business, Strategy
by Beverley Merriman
If you learn nothing else in business, at least remember the following words of wisdom:
We have a strategic plan, it’s called doing things.
Fail forward -fast. No screw ups no learning!
Reward excellent failures. Punish mediocre successes.
Well worth a watch.
AMEN TO:
FAST screw-ups = FAST learning.
BIG screw-ups = BIG learning.
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06/10/2008
In Business
by Beverley Merriman
Telepathy still isn’t widely adopted, which is why clear communication matters - both internally and externally.
Communication is key, even if you think you are communicating properly there will be challenges. The key to communication is listening, being calm, remaining unemotional and sticking to facts or issues at hand. Choose your words carefully as they have […]
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29/09/2008
In Business
by Beverley Merriman
Decision-making can make you or completely break you!
Do your decisions set you back? If so why, and what are you doing about it?
Make the best of each decision. If you made the wrong decision and realize it down the line – fix it immediately! By not taking action and rectifying a decision you are […]
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22/09/2008
In Business
by Beverley Merriman
Richard Branson says, “Business opportunities are like buses” Another one is always bound to come along.
How many times has an opportunity presented itself, and you found yourself unprepared? In a nutshell you could put it down to bad timing!
Do not fret over lost opportunity or kill yourself trying to make it all happen all at […]
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19/09/2008
In Business, Reviews
by Beverley Merriman
It’s increasingly important to look at promotional and marketing campaigns with an eagle-eyed view, to ensure that all aspects, including mobile technology, social media, media buying and smart video technology, are integrated and coherent.
Shake Interactive, the online and mobile marketing agency, is working with Sasol to boost the fuel company’s sponsorship of the South […]
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07/09/2008
In Business
by Beverley Merriman
You are running a business, not a charity. The aim of the game is to provide a value-added service and make money. It’s a fair exchange and logical that you should make a decent profit!
This means that your (personal) bank account should also reflect the reason you are a risk taking entrepreneur - pay yourself […]
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01/09/2008
In Business
by Beverley Merriman
Finding the right clients, staff, team and partners are damn hard. They don’t share your passion. Know it, accept it and embrace it. In addition some personalities are simply not well matched. You could try till the cows come home but some people are not meant to be your partner, colleague or client. It’s not […]
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25/08/2008
In Business
by Beverley Merriman
You cannot be like a bull in a china shop and expect mind-blowing results overnight. The cliché of “it’s not what you say – it’s how you say it” has never been more true. How you package your products and the style of vehicle you use to spread your ideas is crucial. You have to […]
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