Beverley Merriman

10/08/2008 In Business by Beverley Merriman

Focus on your key strengths. You can’t be good at everything!

By doing something that is not your key strength you are increasing your chances of screwing up exponentially. You will end up fire-fighting problems in the areas you are not strong at.  Why not spend the time excelling at the things you really good at?

Your customers will appreciate and understand the fact that you cannot be an expert on everything from plumbing to rocket science. Remember that more services does not mean more profitability. Do not dilute your service offering with too many services, in the hope to make more money. Worker smarter!